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HMG sets the benchmark in customer satisfaction

Certification for customer satisfaction demonstrates real estate leader’s commitment to offer overall real estate solutions


HMG Properties, a leading international developer of world-class properties, has been awarded the prestigious ISO 10004 for achieving the highest standards in customer satisfaction.
Mr. Raed Bourjass, CEO of HMG Properties, pointed out that customer satisfaction is one of the key elements for the success of any organization; it helps in identifying opportunities for improvement of the organization's strategies, products, processes and characteristics that are valued by customers.

“Having an ISO 10004 certification acknowledges the services provided by us, and brings us into the big league of international real estate players. It is also the most reliable certification to reflect our commitment towards customer satisfaction, while further demonstrating our desire to have a detailed understanding of consumer’s needs which goes beyond a simple star rating,” he said.

The ISO 10004 certification measures excellence in customer satisfaction and are fully compatible with ISO 9001, the Quality Management System standard supporting the elements targeting customer focus, resource management, customer satisfaction, analysis of data, complaints management and customer communication.

“One of the major factors in the success of any customer satisfaction initiative is the consistency with which it is applied, and having a certification for the same is like having a guarantee that we can offer our client because we believe that a customer should not settle for anything less than a real estate professional willing to guarantee his or her services in writing,” Bourjass said.

“This is our second ISO certification this year and it could not have been possible without the constant trust and loyalty of our clients. I would like to thank each and every member of the HMG family, whom without their hard work this would not have been possible,” he added.

HMG Properties has been expanding its portfolio of fine housing at a fast pace by continually rolling out properties in the UK, USA, Spain, and recently in Dubai and Lebanon. It is also the first group in GCC and the Middle East to offer fully managed, refurbished and pre-rented villas and apartments in the United States and Europe which are carefully selected and inspected.

Moreover, the group provides a full range of services for property registration, delivery of the ownership documents and legal papers professionally and safely at the office of the country where the purchase and sales process is accomplished.